Top 19 Mixpanel alternatives for product analytics

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In the dynamic landscape of product analytics, the U.S. offers a plethora of Mixpanel alternatives, each bringing unique strengths and features. Companies such as Measured and Umami lead with innovative, privacy-focused solutions, while LogRocket and Kissmetrics enhance user experience through advanced analytics and machine learning. ByteBrew and UXCam cater specifically to the gaming industry and mobile markets respectively. Tools like SkyGlue and Independent Analytics provide seamless integrations with existing platforms like Google Analytics and WordPress. Understanding these alternatives can drive strategic decisions in improving digital experiences and optimizing product performance.

Measured logo

Measured

🇺🇸 San Francisco, US

Measured specializes in software development, offering innovative solutions for tracking user behavior data without the need for tracking code. By simplifying the data collection process, it enhances the accessibility and effectiveness of product analysis tools.

user behavior
data analysis
product analytics
tracking solutions
user tracking
analytics tools
Company size: 11-50
UXCam logo

UXCam

🇺🇸 315 Montgomery St 10th Floor

UXCam is a software solution specializing in mobile analytics, providing product teams with qualitative and quantitative insights to enhance user experiences. By focusing on user interactions and offering features like session replay and heatmap analytics, it enables teams to make data-driven decisions that drive retention and growth.

product analytics
mobile analytics
user experience
session replay
heatmaps
retention analytics
user testing
data analysis
app optimization
funnel analytics
event analytics
user behavior
Company size: 51-200
Founded: 2014
Umami logo

Umami

🇺🇸 San Francisco, CA, US

Umami specializes in open source software development, offering a privacy-focused web analytics solution that serves as an alternative to traditional analytics platforms like Google Analytics. Its innovative approach emphasizes user privacy and accessibility for all.

open source
web analytics
privacy-focused
data tracking
alternative analytics
Company size: 2-10
Founded: 2022
Datamatterz logo

Datamatterz

🇺🇸 San Jose, California, US

Specializing in business consulting and services, this firm empowers startups and product teams to harness product analytics and data-driven strategies, enhancing growth across the entire funnel. With a focus on core product value and innovative approaches, it differentiates itself through hands-on experience within product teams and a commitment to connecting data to meaningful company metrics.

business consulting
product analytics
data-driven
AI
FinTech
SaaS
consumer technology
growth funnel
behavioral analysis
A/B testing
analytics implementation
digital growth
Company size: 2-10
Founded: 2022
Appsee (acquired by ServiceNow) logo

Appsee (acquired by ServiceNow)

🇺🇸 54 W. 40th St. New York, New York 10018, US

Appsee is an innovative app analytics platform specializing in qualitative insights for mobile applications, offering unique features like user recordings, touch heatmaps, and comprehensive user journey tracking to enhance user experience and usability testing.

app analytics
usability testing
user experience
crash reporting
retention analysis
user behavior
mobile analytics
user journey
Company size: 51-200
Founded: 2012
Fibotalk logo

Fibotalk

🇺🇸 Miami, Florida 33130, US

Fibotalk is a product and behavioral analytics platform specializing in web and mobile applications, designed to streamline the analysis of digital products across various sectors, including SaaS and e-commerce. Its unique one-time integration process and default tracking capabilities significantly reduce implementation efforts, allowing for rapid deployment and comprehensive user behavior insights without the need for additional coding.

analytics
user behavior
product analytics
mobile analytics
user experience
digital products
SaaS
ecommerce
fintech
integration
user engagement
account-based cohorts
Company size: 11-50
Founded: 2015
Rakam (acquired by LiveRamp) logo

Rakam (acquired by LiveRamp)

🇺🇸 156 2nd Street Suite: 200

Rakam offers an innovative analytics solution that enables data-driven organizations to gain insights into user behavior by directly accessing their data warehouse, facilitating a deeper understanding of the customer journey without requiring technical expertise. Its user-friendly interface and commitment to data privacy set it apart in the software development industry.

analytics
data warehouse
user behavior
customer journey
business intelligence
big data
data analytics
segmentation
funnel analysis
retention analysis
non-technical UI
Company size: 11-50
Founded: 2016
SkyGlue Inc. logo

SkyGlue Inc.

🇺🇸 2140 Peralta Blvd Fremont, California 94536, US

SkyGlue Inc. specializes in enhancing Google Analytics with innovative tools for event tracking and user behavior analysis, enabling businesses to optimize website conversions through automated tracking, detailed visitor journey reports, and session recordings. Its unique tag-free implementation streamlines the process, providing actionable insights to improve user experiences and conversion rates.

event tracking
visitor analytics
funnel analysis
session recordings
conversion optimization
data intelligence
click journey
user behavior
web performance
tag management
digital analytics
user experience
Company size: 2-10
Founded: 2015
Indicative logo

Indicative

🇺🇸 154 W 14th St Floor 2

Indicative is a product analytics platform that empowers data-driven teams by optimizing user engagement, conversion, and retention without the need for SQL or coding expertise. Its innovative approach integrates various data sources directly from cloud data warehouses, enabling complex analysis for both technical and non-technical users.

product analytics
behavioral analytics
customer analytics
data integration
user engagement
conversion optimization
retention strategies
business intelligence
data exploration
cloud data
product intelligence
journey mapping
Company size: 11-50
Founded: 2013
Flurry Analytics logo

Flurry Analytics

🇺🇸 360 3rd Street Suite 750

Flurry Analytics is a leading provider in the advertising services industry, specializing in mobile app analytics. Known for its comprehensive and free solution, it offers powerful insights and real-time metrics that enable developers to track extensive user engagement and app performance with ease.

mobile analytics
app analytics
advertising services
app engagement
app monetization
real-time metrics
user segmentation
crash reporting
push notifications
data exploration
audience metrics
event tracking
Company size: 10001+
Founded: 2005
Menasa BD logo

Menasa BD

🇺🇸 800 Bonaventure Way Sugar Land, Texas 77479, US

Specializing in IT services and consulting, this firm offers comprehensive Oracle solutions, including implementations, analytics, and support services, while also providing advanced digital analytics strategies and AI-driven technologies. Their innovative approach integrates machine learning and data visualization to deliver tailored marketing consultancy and enhance business performance.

Oracle
consulting
analytics
business analysis
middleware
training
machine learning
data visualization
ETL
geospatial
digital analytics
product development
Company size: 2-10
Kissmetrics logo

Kissmetrics

🇺🇸 847 Sansome Street Lower Level

Kissmetrics specializes in behavioral analytics and customer engagement automation, offering a comprehensive platform that tracks human behavior to enhance revenue through improved conversions, engagement, and retention. Its innovative approach combines advanced analytics, event tracking, and segmentation to empower marketers and product teams in understanding and uniquely engaging their customers.

analytics
behavioral analytics
customer engagement
segmentation
A/B testing
event tracking
conversion funnels
performance tracking
conversion optimization
customer intelligence
email automation
Company size: 11-50
Founded: 2008
SWY Marketing logo

SWY Marketing

🇺🇸 Overland Park Johnson County, Kansas 66221, US

A digital analytics agency specializing in data-driven digital marketing campaign execution, offering services such as analysis, conversion tracking, and customer journey optimization. The focus is on creating results-driven strategies powered by comprehensive data insights and innovative visualization techniques.

digital marketing
analytics
campaign management
PPC
data visualization
conversion tracking
funnel creation
customer journeys
strategic planning
search engine marketing
digital advertising
remarketing
Company size: 2-10
Founded: 2017
Amplitude logo

Amplitude

🇺🇸 631 Howard Street, 5th Floor San Francisco, California 94105, US

Amplitude specializes in software development, focusing on mobile and product analytics to empower organizations in optimizing their product offerings. Their innovative approach leverages big data and data analysis to help businesses unlock the full potential of their products.

mobile analytics
big data
data analysis
app data
product analytics
product development
product management
Company size: 501-1000
Founded: 2012
SegMetrics logo

SegMetrics

🇺🇸 Portland, Oregon 97202, US

SegMetrics specializes in providing reliable attribution data and comprehensive marketing analytics within the advertising services industry. Its innovative approach focuses on delivering accurate, cross-platform insights that enable businesses to optimize marketing strategies based on lifetime value rather than just initial engagement metrics.

attribution
marketing analytics
data analysis
customer insights
lifetime value
sales funnel
cross-platform
campaign performance
channel optimization
visitor tracking
Company size: 2-10
clairvoy logo

clairvoy

🇺🇸 Berkeley, CA 94704, US

Clairvoy is a software development startup specializing in automated product analytics, designed to empower product leaders with deeper insights into user behavior and product performance. Its innovative approach aims to enhance understanding of user interactions, making it particularly valuable for startups seeking to optimize their products.

product analytics
user insights
data analysis
user behavior
product management
startup tools
Company size: 2-10
Founded: 2020
Qandel logo

Qandel

🇺🇸 Delaware, US

Qandel specializes in IT services and consulting, focusing on data-driven growth for enterprises through advanced analytics solutions. Their innovative approach emphasizes user behavior analysis to enhance engagement, conversion, and retention, ultimately improving user experience.

data analysis
user behavior
marketing analysis
analytics solutions
user experience
enterprise growth
Company size: 11-50
Founded: 2020
Droptrim logo

Droptrim

🇺🇸 San Diego, CA 92122, US

Droptrim specializes in technology solutions that enable users to track website visitors and replay sessions, providing insights into user behavior and B2B lead analysis. Its innovative approach enhances understanding of customer interactions online.

web analytics
user behavior
session replay
visitor tracking
B2B leads
data analysis
Company size: 2-10
Literal logo

Literal

🇺🇸 Los Altos Hills, CA 94022, US

Literal specializes in software development, offering a unique platform that simplifies collaboration on user flows for production app screens while integrating analytics tools like Mixpanel and Amplitude to enhance data-driven decision-making.

collaboration
user flows
app screens
analytics
data visualization
feature uptake
event tracking
funnel analysis
Company size: 2-10
Founded: 2019

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